You built something real, something that deserves more than a transaction. I am looking for one business to steward, grow, and carry forward. I don’t operate from a distance. I plant roots and dig in. My goal is to preserve the culture you built and honor the people who helped you build it. I am not passing through. I will put in the work to understand what makes your business run, and to earn my place in it over time.

I am one person with a young family and real skin in the game, backed by a trusted team of experienced advisors and industry veterans. I am not a private equity firm. There is no fund waiting to flip you in five years, and no one back at an office who has never met you deciding your team’s future. I am looking for one great business to step into and lead for the long term. How I show up is simple, and it comes down to three commitments.
Every decision starts with the people who make the business run. Before I think about anything else, I think about your team, your customers, and the relationships you have spent years earning. My focus is on what makes the business strong and how to build on it, not on what can be cut. I don’t believe in shortcuts. Getting it right matters more to me than getting it fast, and the people who depend on this business deserve nothing less.
You will always know where I stand. I believe hard conversations are better had early and in the open, and that trust is built through straight talk, not spin. From our first conversation through every step that follows, I will tell you the truth as I see it and expect the same in return.
The best outcomes are shared ones. I don’t believe in winning at someone else’s expense. I succeed by bringing people along, your team, your community, and the partners who help carry the business forward, so that the wins are collective and they last.
Hans is the youngest of four boys, born in Norway and raised between the Appalachian and Rocky Mountains, where hard work was expected and respect was earned. That upbringing shapes how he sees business — with genuine curiosity about what makes an organization last and deep respect for the people who built it.
Before founding Upland Legacy Partners, Hans built his career in management consulting and investing, learning what separates good businesses from great ones and what it takes to help them reach their full potential. Somewhere along the way he also managed to talk a woman well out of his league into marrying him — a streak of good fortune they are now approaching eight years of celebrating. He brings a steady hand, a sharp eye for what matters, and a belief that the most enduring companies are built on culture, integrity, and treating people with genuine respect.
When he is not working, you will find him outdoors: fishing, hiking, or finding some new corner of the mountains to explore.
I am supported by a group of experienced operators and investors who believe in what I am building — and who hold me accountable to doing it right.
No pressure, no pitch — just a quiet conversation to explore what the right transition could look like for you and your business, how best to preserve your legacy, and how to protect your people.